This study examines the contribution of export market on improving rural livelihood in Zanzibar. The researcher has mainly employed quantitative research approach with appropriate method of analysis for this study. The sample size for this study consists of 250 respondents using simple random sampling technique and survey questionnaire was used as data collection instrument. To achieve reliable results, descriptive statistical techniques were used to analyses the collected data from relevant respondents. The study has revealed that more than 60 percent of the total respondents have agreed and strong agreed that, export market is improving the rural livelihood in Zanzibar. The study concluded that least cost of production is the main factor that leads to improve the rural livelihood in Zanzibar. The study recommended that the responsible ministry should improve value chains, which will require not just better infrastructure but also improved logistics, standards, compliance systems, regulations, and information systems.